Keywords are a reliable way to increase your page rank. However, saturation with phrases must be appropriate, otherwise you may not get satisfactory results, quite the opposite. It is assumed that the range from 0.5% to 2% is the perfect number when it comes to saturation with keywords. However, this is not the only way to work on the position of the page. Well, there are still semantic keywords that are worth taking a closer look at.
What are semantic keywords?
Such keywords are an interesting solution that allows you to prepare attractive and valuable content. At the same time, such words allow to detail the search engines what the text concerns. Simply put, semantic words are simply:
- sentences close to value
- synonyms
The point here is to replace specific keywords with synonymous words and those that convey the same content but are not identical words. An example could be replacing the word “sofa” with a couch, a bed. The whole action therefore consists in replacing the keyword with a synonym, as well as adding to the main phrase close relatives.
Effectiveness of semantic words
Today, unlike the previous decade, it’s not enough to just use a lot of keywords in the text to get it high in the search engine. For example, you can eliminate low-quality pages that once achieved high results. It is through such accidents that Google has launched activities to eliminate them. Hence the idea for:
- creation of the Hummingbird algorithm
- punishing pages that forcefully force keywords in texts
The Hummingbird algorithm is a tool that allowed to teach search engines that synonyms exist and their meaning is identical to the meaning of the right keywords.
How to search for semantic words?
LSI or key semantic words can be found easily by using special applications and tools. All programs for planning keywords and their matching allow you to also find semantic words. In addition, you can also use the search engine, which automatically suggests words similar or searched for a given phrase by network users. There are also more specialized tools to search for such words. They are created for LSI, and their operation is based on matching key words to synonyms.
Text optimization
Of course, for a text containing semantic words to produce the right results, it is necessary to optimize certain factors. Changed phrases are worth posting in:
- URL
- title of the text
- titles
- Title tags
- paragraphs
However, the most important thing is that the text is a response to the customer’s query and needs. In addition, it is very important to use the most important keywords in the right places and then add semantic phrases to the text. Such refined text will be useful and understandable for the reader.
Picture Credit: geralt